This is a comprehensive course covering many aspects of how to think about, start and build your own at home online business. By the end of this course, you will have all the tools you need intellectually to get the job done - all that will be left will be to just do it!
Initial Premise: You want to create monetize-able “Content”, promote it online; and earn enough revenue from it to be able to make this a full-time business. You have an idea what you want to create but you don’t know how to build it all, how to market it and how to make money from it. You have many questions but not a lot of knowledge as to what to do. Questions like:
- Where do I start? What do I do first?
- What are the steps I need to complete to get into a final productive and operational routine that over time makes me money?
- What should my “Underlying Systems” (applications, interface points, etc.) look like?
- For a simple business model – you are "business unsophisticated" and just starting out – what should my business model look like? What is a business model anyway?
- Once operational, what might my business day look like?
- What will my ultimate revenue sources be?
- What kind of content do I wish to create?
- Should I focus on making original content, curated content or both?
- How do I do SEO and how do I make it work for me?
- How do I generate organic traffic and what are my best options for paid traffic?
- How Do I Maximize the Use of E-Mail Marketing and Auto-responders?
- What automated e-mails should I build into my e-mail system?
- How do I make money Blogging? and Vlogging?
- How do I make money selling products as an affiliate?
- What websites would be very useful to know about in my business?
- What are some good tools and software I should be using as part of my business?
By the way: An important note for students of this course - Section 4 of this course is the same as my other earlier course "How to Get Found on the Internet". So if you take this course, you will not need to take the other one. I felt the content in that course was too important to be left behind for this course so I have included it within this lecture series as well.
Best wishes, - Dan Grijzenhout
About Dan Grijzenhout: For close to thirty years, Dan has been a professional business and information systems consulting professional working to executive levels for both private and public sector organizations globally, a number of which were "Fortune" level enterprises. Dan has founded, operated and sold an online global payment services company that moves millions of dollars on behalf of its 100,000 plus account holders annually; he has been interviewed on the show "World Business Review" by former head of NATO and Secretary of State, General Alexander Haig, for his work in advanced digital and online telecommunications services and nation-wide online and card based "Loyalty" programs; and now, semi-retired, works at writing and building training programs to share his years of experience with others interested in online entrepreneurship.
Social Media Marketing, Content Creation and Authorship: During the past few years, Dan has focused nearly all his time and energy on designing and building online marketing systems and social media marketing platforms. In fact, Dan recently completed a two year project as the project manager and chief architect to build a marketing system used by several major airlines, travel agencies and Fortune Level manufacturing corporations. Dan has written, self-published and self-marketed seven books now being sold through Amazon Kindle and Create Space; he has written and published over 40 social media related training/learning articles, and has created over 200 training videos and knowledge enhancing video podcasts. Dan currently has over 10,000 students taking his 35+ training courses online!
He has gained expertise in many online content creation and online advertising tool-sets and websites and has over 20,000 followers on social media platforms and training platforms. Two other useful places to find Dan's content online include:
https://youtube.com/DanGrijzenhout123 : View Dan's created videos posted on YouTube and SUBSCRIBE!
http://howtoguru.org/ Dan's primary business site. This site contains content, discounted course coupons, access to Dan's published books and: Software, electronics and other products that Dan has experience with and recommends as being of good quality.
A Few Testimonials...
Vancouver Island University Student: "First of all, I enjoyed your course immensely... I really admire all you have done and your great level of expertise of online businesses. I will be looking out for more of your courses."
Ronald Nats (Computer Security): “Excellent presentation by an expert who talks the walk and walks the walk.”
Paige Uttley (Book Publishing): “Love the course. It is pertinent to publishing currently, which I found to be a great help.”
John Pennington (Photo Coloring Books): “It's a fun idea and the instructor is a very good presenter.”
Faten Hariri (Professional Consulting-2) “Excellent!”
Weerasak Sroykham (Professional Consulting-1): “Very Good Udemy Online Learning Course. Thank you very much. Weerasak Sroykham. IT Consultant Team Lead.”
Shawn Miller (Professional Consulting-1): “Good quality training with an instructor that seems to know what he is talking about.”
Della Luce (Entrepreneurship and Retirement): “I found this course very informative and easy to follow and understand! Very impressed .. I will be taking more.”
PreviewStart Your Business - You Have Already Made Money!
PreviewIntroduction To Building A Successful Online Business - A Comprehensive Guide (3:56)
StartBuilding A YouTube Content Creation Business - Part One (13:25)
StartBuilding A YouTube Content Creation Business - Part Two (8:30)
StartMaking An MP4 Video Presentation Using Microsoft Powerpoint (5:17)
StartProprietorship Or Incorporation? (8:52)
StartUsing E-Mail As Part Of Your Online Business (3:48)
StartOnline Business Messages You Should Create (5:14)
StartBuilding E-Mail Subscriber Lists (8:50)
StartCorporate Message Management Risk Avoidance Considerations (5:28)
PreviewThe Art Of Using Auto-Responders In Your Online Business (4:41)